ON the up

What We did

It’s fair to say accounting, payroll and taxes aren’t the sexiest part of running a business. But, it’s also fair to say that more young people than ever are looking to found their own business rather than slogging it out on the corporate ladder. With this in mind, Sage were looking to craft a more contemporary image and create a platform that felt like it genuinely helped young business owners.

We created a series of short documentaries that featured some of the UK’s most interesting founders. From death positivity, to mycelium to internet radio for the black community, each film was a unique window into the founder’s journey. To underpin this we create a series of editorials & social content that provided business guidance and an online masterclass session attended by nearly 400 young entrepreneurs.

Creative Lead: Alex Greenwood
Producers: Hen Norton & Sarah Kelly
Director: Radford Nicholls
DOP: Stephen Dunn

Watch It Here